Monday, 24 March 2014

Evaluation Question One

1. In what ways does your media product use, develop or challenge forms and conventions of real media products?

 


Frame 1

This shot shows a link between lyrics and music visuals as during this footage all three characters come on screen with the lyrics "If I get drunk, well I know I'm gonna be, I'm gonna be the man who gets drunk next to you." This provides clear evidence that the lyrics and visuals are linked. 

Frame 2

This shot represents how the record company would want their artist to be represented as the music genre is folk pop/college rock and most artists within this genre category as usually equipped with as guitar and greenery within their music video. 

Frame 3

This shot illustrates the way in which my music video uses genre as it shows the greenery and also the artist jumping up and enjoying themselves. Folk pop/college rock is a fun genre which consists of enjoyable music which my music video illustrates in this shot.

Frame 4

This shot shows intertextual reference as the use of the cows was an initial idea than came from The Prodigy's 'Baby's Got A Temper'. This aspect to my music video added to the humour of a 'gag' video and also made the overall music video humorous. 

Frame 5

This shot demonstrates my use of camera as in the footage used in the music video I do a slow and steady pan of my artist which resulted in a successful camera movement. Also this camera movement being a close up presents the artist clearly as they are trying to sell their song. The low angle also conveys status and shows that the artist is main to their song. 

Frame 6

The use of lighting in this shot was natural light as we were filming outside. However we were able to position our artist in a way that we could use the lighting to our advantage and made sure that the light hit certain parts of our artist.  

Frame 7

The use of mise-en-scene in this shot is conveyed very well as it shows the character of the slut in terms of makeup, positioning and minimal clothing. The heels and red lipstick portray a seductive look as well as the way in which the character is leaning up against the tree. 

Frame 8/9

These shots demonstrate that I have watched other music videos as the frame 8 was a idea that I used from Ben Folds 'Rockin The Suburbs'. In this video he played all of the characters as well as playing all the instruments. Frame 9 is an idea that I liked as it involved the theme of travel which I got from Chris Browns music video 'Beautiful People'. 






Frame 1

This shot shows a link between visuals and lyrics as in Chris Browns music video 'Loyal' he says 'Got a white girl'. This is an example of illustration of visuals and lyrics in a music video.

Frame 2 

Brigit Mendlers 'Ready or not' represents what a record label would want their artist to be like. She relates to my artist in my music video as she shows that she is fun and young as does the artist in my music video. She is a good role model for the younger generation and the record label would want this to be the case. 

Frame 3

This shot demonstrates the uses of music genre in the music video. Passengers 'Let her go' also relates to my artist in terms of the use of the guitar which ties in well with the music genre. This is a good example of a music video representing music genre.

Frame 4 

The use of camera movement in Shakira ft Rihannas - 'Cant remember to forget you' is used to convey voyeurism. The camera movement pans over Shakiras body as well as Rihannas further on into the music video. 

Frame 5 

This shot demonstrates an amazing use of lighting with the equipment being a flashlight! Hundred Waters song 'Cavity' was filmed entirely with the lighting use being a flashlight and produced amazing shadows and highlights on the artist. Although this was artificial lighting the natural lighting used in my music video for my artist was effective also.

Frame 6 

Greenday's 'Boulevard Of Broken Dreams' use of mise-en-scene is extremely effective as it represents the 'punk' and 'rock' genre. The artists use of dark and thick eyeliner really demonstrates this as excellent use of mise-en-scene. 

Frame 7

Madonnas 'Material Girl' intertextuality is from the film 'Gentlemen Prefer Blondes' (1953). 
This intertextuality is extremely explicit as Madonna in her music video is surrounded by men and also in a similar outfit to the woman in the film. 

Frame 8

This shot is of Ben Folds music video 'Rockin The Suburbs' as previously mentioned and I found very beneficial and interesting when incorporating this idea into my own music video.

Frame 9

This shot is of Chris Brown in his music video 'Beautiful People' which I really liked as a idea for form of transport as it is different and represents a fun and young atmosphere with scooters. 



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